When it comes to high-performance layflat hose, Crusader Hose truly stands out. In this interview, Adam Williams, Sales & Marketing Manager at Crusader Hose, talks about our newly published Layflat Hose Technical Manual – designed to set a new standard in the industry.
Before discussing this groundbreaking technical manual, can you tell us about your background and what led you to this role?
AW: Absolutely. I started my career as a product and applications engineer, which gave me a solid technical foundation. Then after moving into a more business-centric role, I decided to get an MBA to strengthen my business acumen. I’ve previously worked in specialist large-value business development roles and led successful teams of business development managers. The mix of technical and business expertise, along with my leadership experience, made the opportunity at Crusader Hose irresistible.
What excites you most about joining this company and leading the sales team?
AW: Joining Crusader Hose feels like joining the A-team of the hose world. I’m excited about the innovative products and the talented team at this Australian manufacturer. The opportunity to drive growth and innovation in a company with such a strong reputation is something I’m looking forward to.
Now let’s talk about the manual. What inspired the creation of this technical manual, and what makes it the first of its kind?
AW: The inspiration came from the need to provide a comprehensive resource for customers and industry professionals. This manual is unique because it combines detailed technical information with practical usage guidelines and troubleshooting tips, making it an invaluable tool.
Can you give us an overview of what’s covered in the manual?
AW: The manual covers product specifications, installation instructions, maintenance tips, safety guidelines, and common troubleshooting scenarios. It also includes technical limitations and best practices to help users get the most out of their layflat hoses. It’s like an encyclopedia for hose specifiers.
Who is the target audience for this manual, and how will it benefit them? AW: The target audience includes industry professionals, engineers, technicians, and end-users. The manual will benefit them by providing reliable and easy-to-understand information that can determine product performance to ensure safe and efficient usage.
What are some of the most common misconceptions about layflat hose that this manual aims to address?
AW: Some misconceptions include doubts about the durability of layflat hose under extreme conditions and the ease of installation and maintenance. The manual addresses these by providing factual information, best practices, and independent test reports to clear up any misunderstandings.
How was the information in the manual researched and compiled?
AW: The information was gathered through industry expertise, and collaboration with technical experts. Our team ensured the content was accurate, relevant, and clearly presented. It’s like having the wisdom of hose gurus distilled into one handy guide.
Are there any standout features or sections in the manual that users should pay special attention to?
AW: Users should definitely check out the friction loss calculator, which offers accurate data on optimising hose selection performance. The flow rate characteristics are easily explained so efficient pumps can be selected for hose pipeline applications.
How do you see this manual influencing industry standards and best practices?
AW: By providing a comprehensive and reliable resource, the manual can help set new benchmarks for efficiency and performance in the industry. It can promote the adoption of best practices and drive continuous improvement across the sector.
Will this manual be updated periodically to reflect new developments in hose technology?
AW: Absolutely! We’ll regularly update the manual to incorporate the latest advancements, industry trends, and customer feedback. This ensures it remains a relevant and valuable resource over time.
How can customers access the manual, and is there a digital version available?
AW: The manual is available in both print and digital formats. Customers can contact us through our website, and printed copies can be requested through our customer service team.
What kind of feedback have you received so far from industry professionals and customers?
AW: The feedback has been fantastic. Industry professionals appreciate the detailed technical information and practical insights, while customers find the manual easy to understand and highly useful for their day-to-day operations. It’s a win-win for everyone.
How could someone get a hold of this Layflat Hose Technical Manual?
AW: Contact the office. Give your details and opt for either a print or digital copy.